AI Insights · Timothy · January 2022
Top 5 Educational Games in Mexico for Q4 2021: Unified Platform Analysis
Explore the performance of the top 5 educational games in Mexico during Q4 2021, including weekly downloads, revenue, and active users, based on Sensor Tower data.
In the fourth quarter of 2021, the top 5 educational games in Mexico showed varied performance across weekly downloads, revenue, and active users. Here’s a detailed look at their metrics based on Sensor Tower data.
Lingokids - Play and Learn experienced a fluctuating trend in weekly revenue, peaking at approximately $26.9K in late September and ending the year with around $18.6K in the last week of December. Weekly downloads started strong at 56.9K but saw a gradual decline to 19.3K in late November before rebounding to 37.5K by the end of December. Active users also showed ups and downs, starting at 88.9K, dipping to 62.1K in late November, and then rising again to 81.6K by year-end.
Masha and the Bear Educational had minimal weekly revenue, reaching a high of $18 in late September and remaining below $20 throughout the quarter. Weekly downloads fluctuated, peaking at 37.7K in early October and maintaining a steady range around 25K-30K towards the end of the quarter. Active users saw a high of 263.6K in early November and stabilized around 223.3K by the end of December.
Bini ABC games for kids! showed a consistent but modest revenue trend, starting at $32 and gradually climbing to $55 by the last week of December. Weekly downloads remained relatively stable, ranging from 16.8K to 21.5K throughout the quarter. Active users maintained a steady presence, starting at 98.9K in late September and reaching 101.6K by the end of December.
Babyphone & tablet: baby games saw no weekly revenue during the quarter. However, weekly downloads showed an upward trend, starting at 12.7K in late September and peaking at 21.8K in the final week of December. Active users also increased from 30.7K to 44.8K over the quarter.
Kids Educational Game 5 had no reported weekly revenue. Weekly downloads started at 12.7K and peaked at 21.9K by the end of December. Active users saw a steady rise from 58.9K to 71.5K throughout the quarter.
These insights are based on Sensor Tower data. For more detailed analytics and insights, visit Sensor Tower.